07 Feb
How to Further Personalize Consumer Touchpoints in 2023
Will 2023 be the year of personalization? Consumers expect it. For the past two years, shoppers have craved the personal touch: In 2021, McKinsey noted that 71% of customers expect businesses to offer personalization. In 2022, a Salesforce survey found
04 Feb
Netflix Changes its Policy of Blocking Shared Accounts
After announcing the streaming platform’s plan to block shared accounts a few days ago, Netflix has reversed the removal of these subscriptions globally. Or at least it seems so at the moment. Based on the information provided by the Netflix
01 Feb
How to Increase the Website Traffic of My Company?
Most of the visits to a website come through search engines. That is why a company needs to be well-ranked in the results pages of Google. If you are here to know “How to increase website traffic”?. Then you are
30 Jan
Best Digital Marketing Strategies and Campaigns: SEO, SEM and SMM
Discover the best digital marketing strategies based on SEO, SEM and SMM, their characteristics, their differences and which is the best to apply today in your business to sell more and better on the Internet, whatever your size, whatever your
26 Jan
Guarantees that Facilitate Financing for Companies
When the company walks with a somewhat adjusted credit rating, additional guarantees come into play in financing for companies. Today we are talking about all that you can offer to the financing entity, bank or not, to reinforce your request
23 Jan
Successful Digital Companies: Technology, Leadership and Talent
In the post-pandemic society, companies face a challenge beyond the technological transformation itself: becoming successful digital companies. And that implies that technology cannot be the only lever on which change is based because it is also necessary to have the
